Starbucks Limited Edition Planner 2007 After 21 Cups, I finally got mine.

Since I first got my Starbucks Planner three years ago, the quest for that limited edition Starbucks Planner has become more than just, well, a quest, but an excuse to indulge in caffeine with friends (and make memories on the side). I dunno if Starbucks ever thought of it as something beyond marketing strategy. IMHO, knowingly or unknowingly, Starbucks has managed to come up with one of the most classic Yuletide traditions that our generation will carry with through time.

That’s what I’ve been telling this friend of mine. While he keeps on insisting that by collecting those little stickers we become victims of passive consumerism, my argument still stands–the coveted Starbucks Planner is just the icing on the cake. The classic feel-good moments, the heart-felt conversations (and laughtrips), and the memories made over Toffee Nut Latte and/or (insertyourfavoriteStarbucksdrinkhere) — these are the real deal.

Last year’s starbucks planner left me with pagefulls of lessons learned, rants, quotable quotes, sentimental junk and frozen moments. I wonder what the next year has in store? Yes, this year’s planner’s is a little bit too bulky and too pimped for me. The free stubs were gone, and I’m not really a fan of spring binds. But I do love its leather cover and matching pen, and the mushy little things that adorn its pages. I thought of selling it (like I said, I wasn’t into the planner more than I was with the tradition). Then again, it’s the product of all those Starbucks moments I had.. with you (and you, and you). So I’m keeping it. No more second thoughts.

I got my Starbucks Planner last Monday. Ikaw? Have you got yours yet? c”,)